Monday, November 16, 2009

NOVEL WORKS - My new authors blog

Need a little help promoting your novel?

As an internationally multi-published author, I understand the amount of time and effort it takes to promote a book. Regardless of whether you are self-published, with a small independent press, or with a large publishing house, marketing dollars only go so far. Need I mention that the publishing business is tough and it’s getting tougher with each passing day? Today, more than ever before, the bulk of book promotion efforts fall squarely on the author’s shoulders.


As the founding member and administrator of the widely successful and nationally acclaimed collective writer’s blog, Murder By 4, Writer’s Digest 2009 101 Best Websites for Writers, I’ve witnessed firsthand the power of the Internet and how consistent and continuous postings can influence a writer’s stance in search engines. Blogs allow us to reach millions of potential readers, reviewers, book buyers, editors, agents, publicists, and countless others on a daily basis. The beauty of the Internet is long-term exposure (your post will remain indefinitely) and a means through which to give your book wide exposure to a multitude of potential readers outside of your network.

As one who has a degree in journalism/public relations and over 20 years of marketing and promotion in higher education, I know the value of promotion and exposure to a target audience. I also know that most, especially new writers, have neither the experience, established network/connections necessary to succeed, nor the time to effectively promote their books on a wide scale.

I'm not a publicist or a book tour consultant. If those are the services you’re seeking, I’ll be more than glad to refer you to one of several reputable firms and individuals who I’ve worked with over the years.

What I can offer you is the benefit of my experience and networking capabilities. Keep in mind that developing an Internet presence takes time. One post on a blog--any blog, won't attract the attention I know you want. Although I can't offer any guarantees of increased sales, I do promise to give your post(s) as much attention and promotional exposure as I would give one of my own articles. My efforts in combination with yours will considerably increase your chances of gaining new readership.

Still with me? Great! Please visit Novel Works and follow the link to my submission page. Feel free to drop me a line if you're interested!